Review Request Message Generator
Create high-converting review request messages for SMS and email. AI-powered templates optimized for Google, Yelp, and Facebook reviews
Adds {CustomerName} placeholder that you can replace with actual names
What is a Review Request Message?
A review request message is a personalized communication sent to customers asking them to share their experience on review platforms like Google, Yelp, or Facebook. These messages can be delivered via SMS, email, or both.
Research shows that 70% of customers will leave a review when asked, but only 5-10% do so without prompting. Effective review request messages are timely (sent 24-48 hours after service), personalized, and include direct review links for convenience.
SMS vs. Email: Which Performs Better?
| Metric | SMS | Winner | |
|---|---|---|---|
| Engagement Rate | 38% | 27% | SMS |
| Response Speed | 90% in 15 min | 24-48 hours | SMS |
| Character Limit | 160 chars | Unlimited | |
| Best Use Case | Quick requests, B2C | Detailed asks, B2B | Both |
| Cost per Send | $0.01-0.03 | $0.001 |
Best Practice: Use both channels! Send SMS for immediate impact, followed by email 24 hours later for non-responders.
10 Best Practices for Review Request Messages (2026)
Include both customer and business names. Messages with personalization get 40% higher engagement than generic requests.
Timing is critical. Send when the experience is fresh but emotions have settled. Restaurants: 2-4 hours. Most others: 24-48 hours.
SMS under 70 characters gets 34% higher conversion than longer messages. Be concise and direct.
Make it frictionless. Direct links to review forms get 3x higher response rates than asking people to search.
Avoid corporate jargon. Write like a human asking a friend for help, not a marketing department.
Keep subject lines 30-50 characters. Personalized subjects outperform generic ones by 26%.
SMS requires prior consent and opt-out option. Email needs unsubscribe link and physical address. No texts before 8 AM or after 9 PM.
Test different openings, CTAs, and value props. Small tweaks can significantly boost conversion rates.
Use actual business phone numbers and real sender names. Avoid "noreply@" email addresses.
Manual requests don't scale. Automation ensures every customer gets a timely, personalized request without the manual work.
When to Send Review Requests by Industry
Legal Compliance Requirements
SMS (TCPA Compliance)
- ✓ Obtain prior express written consent
- ✓ Include "Reply STOP to unsubscribe"
- ✓ No texts before 8 AM or after 9 PM (recipient's timezone)
- ✓ Scrub against National Do Not Call Registry
- ✓ Violations: $500-$1,500 per message
Email (CAN-SPAM Compliance)
- ✓ Include physical business address
- ✓ Provide clear unsubscribe link
- ✓ Process opt-outs within 10 business days
- ✓ Use accurate header information
- ✓ No deceptive subject lines
Automate Your Review Requests with Spokk
Stop manually sending review requests. Spokk automatically sends personalized SMS and email review requests to every customer, helping you get more 5-star reviews on autopilot.