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👩‍🏫 Instructor Performance

Your members already know which instructors are exceptional. Now you can too.

Spokk captures per-instructor ratings from every member after every class. You get individual scores, rating trends, and team comparison views — all based on actual member feedback, not attendance numbers or gut feel.

No credit card required · All features included · Setup in 15 minutes

#1

reason yoga members cite for leaving a studio: the instructor was not the right fit

source
67%

of yoga practitioners say the teacher is the primary factor in choosing a class

source
80%

of new yoga students quit within the first year — instructor quality is the biggest controllable factor

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5–9%

revenue increase per one-star improvement in average Google rating — reviews that mention instructors convert better

source

Members follow instructors, not studios. That is both the biggest risk and the biggest opportunity in yoga.

Let me explain why this is such a specific problem for yoga studios versus other fitness businesses. In a gym, the equipment is the product. In yoga, the instructor IS the product. The physical space, the schedule, the branding — those things matter. But 67% of yoga practitioners say the teacher is the primary factor in which class they choose.

That creates two scenarios. The positive one: you have a beloved instructor who builds a loyal following, and that loyalty transfers to your studio. The negative one: that instructor leaves, and the following they built goes with them. Studios have lost 30-40% of their regular membership when a popular instructor moved on.

The way you manage both scenarios is with data. You need to know which instructors have the deepest member loyalty, which ones are building it, and which ones are quietly losing members. Without that data, you are guessing — and by the time attendance numbers tell you something is wrong, you are already in retention crisis.

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The risk you can see coming

If you know Sarah has a 4.9 rating with 180 reviews and accounts for 35% of your weekly attendance — you can act on that dependency. Cross-promote other instructors. Build the studio brand alongside the personal one. Make a retention plan for her members.

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The opportunity you can build on

High-rated instructors deserve prime-time slots, marketing promotion, and potential revenue-sharing structures that make them want to stay. You cannot make these decisions fairly without data that is not just based on who is popular in the staff meeting.

What you see in the Spokk instructor dashboard

Every piece of data below comes from real member feedback — not self-assessment, not attendance counts, not management perception.

Individual instructor overall score

A rolling average rating for each instructor based on all member submissions. Updated in real time as new feedback arrives. Displayed alongside the number of ratings so you know whether a score is statistically meaningful.

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Rating trends over time

Week-over-week and month-over-month trend lines per instructor. Is their rating improving after the coaching conversation you had last month? Is a previously strong instructor showing a declining trend? The trend tells you more than the snapshot.

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Dimension-level breakdowns

An instructor with a 4.5 overall might score 4.9 on class energy but 3.8 on cueing clarity. The dimension breakdown tells you exactly what to coach on — instead of "members seem to like you less lately," you have "your verbal cues could be clearer."

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Team comparison view

All instructors ranked side by side with their scores, number of ratings, and trend direction. At a glance you see who is at the top, who is in the middle, and who needs attention.

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Verbatim member comments per instructor

The open-text feedback associated with each instructor's ratings. This is where the most actionable insight lives — specific things members loved or found challenging, often phrased in ways that make perfect coaching material.

Example instructor comparison

Sarah K.

Vinyasa Flow, Power Yoga

4.9

184 ratings

↑ +0.2 this monthBest: Energy & Motivation: 5.0

Marco L.

Yin, Restorative

4.7

112 ratings

→ StableBest: Atmosphere: 4.9

Aisha M.

Hot Yoga, Bikram

4.5

93 ratings

↑ +0.4 this monthBest: Class Structure: 4.8Coach: Cueing Clarity: 3.9

Devon R.

Beginners, Gentle

3.8

61 ratings

↓ -0.3 this monthBest: Welcoming: 4.5Coach: Class Pacing: 3.1

Instructor ratings make your Google reviews dramatically more effective

Wait, this connection is important and most studios miss it. When Spokk's AI generates a Google review draft for a happy member, it incorporates the specific instructor they rated. The result is a review that says something like: "Sarah's Wednesday vinyasa is the reason I come back every week. Her sequencing is thoughtful and the energy in that class is unlike anything I have experienced."

That review does two things simultaneously. First, it helps your Google ranking by providing specific, detailed content that is more valuable to Google's algorithm than a generic "great studio!" review. Second, it builds the instructor's personal brand within the studio's identity rather than separate from it.

A consistent stream of instructor-specific reviews also makes your studio more searchable. Someone searching "best vinyasa yoga instructor [city]" may land on your Google listing because your reviews specifically mention vinyasa instructors — while a competitor's reviews are all generic.

More on Google review automation for yoga studios →

Frequently asked questions

How does Spokk track yoga instructor performance?+
When a member submits feedback after a class, they select the instructor they worked with and rate them specifically. Spokk collects these ratings across all submissions and displays individual instructor scores, trends over time, and team comparison views in your dashboard.
What dimensions are instructors rated on?+
The feedback form lets members rate instructors on overall satisfaction plus specific dimensions you configure — for example, cueing clarity, class flow, energy level, hands-on adjustments, and approachability. You customize the rating dimensions to match what matters to your members.
Can instructors see their own ratings?+
You control what instructors can access. You can share reports with individual instructors as part of your coaching process, or keep the data management-only. Spokk does not automatically notify instructors of their scores.
How does this help with instructor scheduling?+
Consistently high-scoring instructors should be in your prime time slots — the classes that are most visible to new members and that drive the highest attendance. Spokk's data tells you which instructors those are, based on actual member feedback rather than popularity or seniority.
How do instructor ratings connect to Google reviews?+
When Spokk's AI generates a Google review draft for a happy member, it incorporates the instructor they rated. Reviews that mention specific instructors by name are more compelling to prospective members than generic 'great studio' reviews.
What if an instructor has a very low rating?+
Low ratings are the data you need to have a productive coaching conversation. Instead of 'I have a feeling members are not loving your class,' you have specific, actionable feedback. You can see which dimensions scored lowest and what members wrote in their comments.
How many ratings does an instructor need before the data is meaningful?+
Generally, 20-30 ratings gives you a reliable signal. With Spokk's automated post-class feedback, most active instructors reach this threshold within a few weeks of setup. The dashboard clearly indicates when a score is based on a small sample size.
Can I track substitute instructor performance separately?+
Yes. Substitute instructors appear in the instructor list and receive their own ratings when members select them. This lets you evaluate your substitute pool with the same rigor you apply to your core teaching team.
Does Spokk track performance for front desk staff too?+
Yes. You can add any staff role to the feedback form — not just instructors. If you want to track how members feel about their front desk experience, their interaction with studio management, or any other touchpoint, you can add that as a rateable dimension.
Can I see trends over time for a specific instructor?+
Yes. Individual instructor profiles in Spokk show rating trends over any time period — week over week, month over month, or custom ranges. This lets you see whether an instructor is improving, declining, or holding steady after feedback and coaching.

Starter

For solo operators & small teams

$49/month

Billed $588/year

250 customers / month

Unlimited SMS included

  • 250 customers / month
  • 1 manager + 1 staff member
  • Unlimited locations
  • Dedicated toll-free SMS number (US & Canada)
  • Full automation sequence
  • AI review response drafts
  • Loyalty & referral programs
  • Feedback forms & QR codes
  • HubSpot integration & API access
  • Buy additional customer top-ups

Growth

For growing businesses & teams

$82/month

Billed $984/year

500 customers / month

Unlimited SMS included

  • 500 customers / month
  • 2 managers + 2 staff members
  • Unlimited locations
  • Dedicated toll-free SMS number (US & Canada)
  • Full automation sequence
  • AI review response drafts
  • Loyalty & referral programs
  • Feedback forms & QR codes
  • HubSpot integration & API access
  • Buy additional customer top-ups

Pro

For high-volume businesses

$166/month

Billed $1992/year

1,500 customers / month

Unlimited SMS included

  • 1,500 customers / month
  • 3 managers + 5 staff members
  • Unlimited locations
  • Dedicated toll-free SMS number (US & Canada)
  • Full automation sequence
  • AI review response drafts
  • Loyalty & referral programs
  • Feedback forms & QR codes
  • HubSpot integration & API access
  • Buy additional customer top-ups

All plans include a 14-day free trial. No charge until your trial ends. Questions?