Healthcare plan · Signed BAA · Separate US environment

Patient feedback and Google reviews for optometry practices, with a signed BAA

Patients judge you twice in one visit: in the exam room and on the optical floor. Spokk asks every patient about both, flags low ratings straight away, and invites every patient to review you on Google, under a signed Business Associate Agreement.

  • Signed BAA
  • Set up with you on a call
  • 60-day money-back guarantee
Clearview Eye Care

Feedback request, after the exam or pickup

Hi Sam, thanks for visiting Clearview Eye Care. How did we do? It takes about a minute: spokk.io/f/k2Rm7a Reply STOP to opt out

Feedback received

Everyone was kind and welcoming, I was seen on time, and everything was explained clearly.

Copy review and open Google

Why it matters

What feedback and reviews do for optometry practices

Patients choose eye care on Google

97% of consumers read reviews for local businesses, and 47% will not use one with fewer than 20 reviews.

BrightLocal Local Consumer Review Survey, 2026

Two experiences in one visit

The exam and the eyewear purchase can go very differently. Separate questions show you which one needs work.

Recent reviews count most

74% of consumers only care about reviews written in the last three months. Asking after every exam keeps them coming.

BrightLocal Local Consumer Review Survey, 2026

How it works

What happens after every eye exam

  1. Step 1

    After the eye exam

    The eye exam goes into Spokk

    Front desk adds the patient, or your practice system sends name, contact details, visit time, location and optometrist or optician. Nothing clinical.

  2. Step 2

    A few hours later

    Spokk asks how it went

    A short, neutral text or email. One reminder if there is no answer, and nothing that mentions why they came in.

  3. Step 3

    After their feedback

    Every patient is invited to review you

    The same Google invitation for everyone, with a draft written from what they told you. They edit it and post it themselves.

  4. Step 4

    When reviews arrive

    You reply, safely

    Spokk suggests a reply to each new Google review that never confirms someone is a patient. You approve every one.

When to ask

Send the request a few hours after the exam. If most patients come back to collect their eyewear, send it after pickup instead, so one request covers both. Spokk waits before asking the same patient again.

The texts

Neutral messages patients are comfortable receiving

Every message thanks the patient for their eye exam and links to a short private form. Nothing says why they came in, because texts and emails are not encrypted once they leave our systems.

  • Sent between 8am and 9pm in your time zone unless you choose other hours.
  • Anyone who replies STOP is never texted again, and patients without a mobile get email.
  • Patients under 18 can be skipped automatically.
  • You choose how long Spokk waits before asking the same patient again.
Clearview Eye Care

Feedback request, after the exam or pickup

Hi Sam, thanks for visiting Clearview Eye Care. How did we do? It takes about a minute: spokk.io/f/k2Rm7a Reply STOP to opt out

One reminder if there is no answer

Hi Sam, we would still love to hear about your visit: spokk.io/f/k2Rm7a Reply STOP to opt out

Google review invitation, after their feedback

Thanks for your feedback, Sam. Would you share your experience of Clearview Eye Care on Google? spokk.io/f/k2Rm7a Reply STOP to opt out

Example messages. Your wording is agreed with you at setup.

Feedback

Private feedback from every patient

A short form by text or email. Answers go to owners and managers straight away, low ratings included, so someone can follow up the same day. Front-desk accounts can send requests without reading what patients wrote.

Questions you could ask

  • How was your eye exam today?
  • Did your optometrist explain everything clearly?
  • How helpful was our optical team in choosing your eyewear?
  • Were you seen close to your appointment time?
  • Did your glasses or contacts arrive when we said they would?

Patients can also rate the optometrist or optician who looked after them. You see each rating on the response and in your export.

Clearview Eye Care

How was your eye exam?

Overall
Seen on time
Your optometrist
Front desk
Everyone was kind, and everything was explained before we started.
Send feedback

Google reviews

Google reviews from every patient, and replies that protect them

Every patient gets the same invitation, with a draft built from their own words that they edit and post themselves. Spokk never posts reviews for anyone.

Ask after every exam

Every patient, the same way. Most patients only visit once a year, so each exam is your one chance to ask.

Keep replies general

Thank reviewers without mentioning prescriptions, eye conditions or what they were fitted for.

Reply to the critical ones

A late order or a poor fitting is fixable. Invite the reviewer to call, then sort it out offline.

Replying to a review without confirming a patient

Says too much

“Thanks Priya! Glad the new progressive lenses are working out for you.”

Safe to post

“Thank you for your review. We are glad you enjoyed your visit and will pass this on to the team.”

Spokk suggests a general reply for every new Google review, and nothing posts until you approve it.

Good to know

Things optometry practices should plan for

No prescription details in messages

Write "your visit", not anything about their eyes or prescription. Texts and emails are not encrypted once they leave our systems.

Rate the exam and the optical team

Patients can rate the optometrist and the optician who helped them, so you see both sides of the visit.

Front desk sends, managers read

Reception can send requests without seeing what patients wrote.

The Healthcare plan

What you get, and what we leave out on purpose

A focused plan your practice manager can explain to the team in five minutes, under a signed Business Associate Agreement.

Private patient feedback

A short form by text or email after each visit. Ratings, comments and clinician ratings land in your private dashboard, and low ratings reach your team straight away.

Google review invitations

Every patient gets the same invitation to review you on Google, whatever their rating, with an AI draft written from what they shared. Patients edit it and post it from their own account.

AI review replies

Spokk drafts replies to your new Google reviews for you to approve. Keep them general: a reply should never confirm that someone is a patient.

Automated texts and emails

Feedback requests and reminders go out on their own after each visit, at the times you choose.

Clinician ratings

Patients can rate the clinician who looked after them on the same form. You see each rating with the patient's feedback and in your export, for every location.

Front-desk accounts

Front-desk staff can send feedback requests without being able to read what patients wrote.

How your patients' information is protected

  • Separate, US-based hosting

    Your account runs in Spokk's dedicated healthcare environment on Amazon Web Services in the United States, kept apart from Spokk's standard service, which never holds patient information.

  • Encrypted at rest and in transit

    AES-256 encryption for the database, stored files, backups and logs, and TLS 1.2 or higher for all traffic over the internet.

  • Every access is recorded

    Each view, change and export of patient feedback is logged: who, which record and when. The log cannot be edited and is kept for six years.

  • Only the data we need

    Name, phone, email, contact preferences and consent, visit date and time, location and clinician. Never diagnoses, clinical notes, medications, insurance details, Social Security numbers or dates of birth from your systems. Patients under 18 can be skipped automatically.

All ten safeguards

Not on this plan

  • Loyalty rewards
  • Referral rewards
  • Testimonials (video, image and text) and the Wall of Love

These market to patients or put patient stories on public pages, which HIPAA generally allows only with each patient's written authorization.

Our promise

Our promise to your practice

We set Spokk up with you, shape it around your practice, and refund you in full if it is not right.

60days

60-day money-back guarantee

Use Spokk with your real customers. If it is not right for your business, tell us within 60 days of your first payment and we refund what you paid, in full. No forms and no hoops.

  • Full refund of what you paid
  • Just ask by email or on a call
  • No contract on monthly plans
  • Cancel any time in settings

We would rather earn your business every month than hold you to a contract. If Spokk is not paying for itself, you should not be paying for Spokk.

We shape Spokk around your practice

Tell us how your practice works and we set Spokk up to match: your wording, your questions, your timing. Need a feature it does not have yet, or a connection to a system you already use? If it is within our ability and fits your BAA, we build it for you at no extra cost.

  • Your patient texts, forms, questions and timing, set up with you on a call
  • Custom features built for you, within your BAA
  • Connections to the systems your practice already uses, within your BAA
  • A real person who keeps adjusting it until it fits

We are flexible. If something does not fit how your practice works, tell us and we change it, and we keep working with you until you are happy.

Updates and new features are included too, as you would expect.

A short call to check the plan fits. No obligation.

Healthcare plan

From$249/month

Billed annually (from $2,988 a year). Your price depends on the features you choose and how many patients you see each month.

Custom features and integrations built for you at no extra cost, within your BAA.

Please do not load patient information into the standard free trial.

Getting started

Three steps, all with a person

  1. 1

    Book a 15-minute call

    We check the plan fits your practice and quote your price.

  2. 2

    Sign the BAA and order form

    Both are short, and both are signed before any patient information is shared.

  3. 3

    Set up together

    On a second call we set up how patients reach Spokk, your feedback form and your review invitation, and send your first requests.

FAQ

Questions optometry practices ask

Can we ask about the exam and the eyewear separately?

Yes. Your form can ask about the exam and the optical team separately, and patients can rate the optometrist and the optician who helped them.

Can we reply to a review that mentions a patient's prescription?

Reply without repeating it or confirming they are a patient. Thank them, keep it general, and invite them to call if something went wrong.

Can we offer an eyewear loyalty or rewards program?

Not on the Healthcare plan. Loyalty and referral rewards market to patients using their information, which HIPAA generally allows only with written authorization.

Is Spokk HIPAA compliant?

No software is HIPAA compliant on its own, because compliance also depends on how a practice uses it. On the Healthcare plan, Spokk signs a Business Associate Agreement with your practice, runs your account in a separate US environment built to the HIPAA Security Rule, and gives you the controls to do your part, such as front-desk accounts that cannot read feedback and two-factor sign-in.

Will you sign a BAA?

Yes. Every Healthcare plan customer signs a Business Associate Agreement with Spokk US, Inc. before any patient information is shared. The BAA is the binding commitment, and this page summarizes it.

How much does the Healthcare plan cost?

It is billed annually and starts at $249 per month ($2,988 a year). Your price depends on the features you choose and how many patients you serve each month, and we confirm it on a short call.

Is there a money-back guarantee on the Healthcare plan?

Yes. The same 60-day money-back guarantee covers the Healthcare plan. If Spokk is not right for your practice, tell us within 60 days of your first payment and we refund what you paid, in full, including the annual payment.

Can I try it with a free trial first?

Please do not load patient information into the standard free trial. It runs on our standard service, which is not covered by a BAA. Book a call instead and we will walk you through the Healthcare plan and set it up with you.

Does every patient get asked for a review?

Yes. Every patient gets the same invitation, whatever their rating. Asking only happy patients is review gating, which Google's policies prohibit. Low ratings also reach your team straight away so you can follow up.

Which features are not on the Healthcare plan?

Loyalty rewards, referral rewards, testimonials (video, image and text) and the Wall of Love. They market to patients or put patient stories on public pages, which HIPAA generally allows only with written authorization from each patient, so the plan focuses on feedback and reviews.

What patient information does Spokk keep?

Only what it needs to send requests and show you results: name, phone, email, contact preferences and consent, visit date and time, location and clinician. Spokk never stores diagnoses, clinical notes, medications, insurance details, Social Security numbers or dates of birth from your practice systems, and patients under 18 can be skipped automatically.

Do you charge extra for custom features or integrations?

No. Need something Spokk doesn't do yet, or a connection to a system your practice already uses? Tell us. If it's within our ability and fits your BAA, we build it and set it up for you at no extra cost. It's part of your plan, and we keep working with you until you're happy with how Spokk works for your practice.

Hear from every patient, under a signed BAA

Book a 15-minute call. We check the plan fits your practice, quote your price and set it up with you.

We check the plan fits and quote your price on the call.