Patient feedback and Google reviews for dental practices, with a signed BAA
Spokk asks every patient how their appointment went, sends low ratings to your practice manager straight away, and invites every patient to review you on Google. It runs on our Healthcare plan, under a Business Associate Agreement, in a separate US environment.
- Signed BAA
- Set up with you on a call
- 60-day money-back guarantee
Feedback request, a few hours after the appointment
Hi Sam, thanks for visiting Maple Street Dental today. How did we do? It takes about a minute: spokk.io/f/k2Rm7a Reply STOP to opt out
Feedback received
Everyone was kind and welcoming, I was seen on time, and everything was explained clearly.
Feedback received
Everyone was kind and welcoming, I was seen on time, and everything was explained clearly.
Why it matters
What feedback and reviews do for dental practices
Reviews decide which dentist gets the call
The median dentist in Google's local top three had 346 reviews, and 462 in metro areas. Most busy practices never get near that, because nobody asks.
Local Falcon's study of 50.4 million Google local results, Q4 2025
Patients read the recent ones
74% of consumers only care about reviews written in the last three months. A practice that asked once, years ago, reads as quiet. Asking after every appointment keeps reviews arriving all year.
BrightLocal Local Consumer Review Survey, 2026
Hear about problems first
A patient who waited 40 minutes or was surprised by a bill will tell someone. When they tell you first, your practice manager can call them the same day, and they still get the same review invitation as everyone else.
How it works
What happens after every appointment
- Step 1
After the appointment
The appointment goes into Spokk
Front desk adds the patient, or your practice system sends name, contact details, visit time, location and dentist or hygienist. Nothing clinical.
- Step 2
A few hours later
Spokk asks how it went
A short, neutral text or email. One reminder if there is no answer, and nothing that mentions why they came in.
- Step 3
After their feedback
Every patient is invited to review you
The same Google invitation for everyone, with a draft written from what they told you. They edit it and post it themselves.
- Step 4
When reviews arrive
You reply, safely
Spokk suggests a reply to each new Google review that never confirms someone is a patient. You approve every one.
When to ask
Send the request two to three hours after the appointment, once the patient is home and the numbness has worn off. Patients on six-monthly cleanings are not asked again too soon: you choose how long Spokk waits before asking the same patient again.
The texts
Neutral messages patients are comfortable receiving
Every message thanks the patient for their appointment and links to a short private form. Nothing says why they came in, because texts and emails are not encrypted once they leave our systems.
- Sent between 8am and 9pm in your time zone unless you choose other hours.
- Anyone who replies STOP is never texted again, and patients without a mobile get email.
- Patients under 18 can be skipped automatically.
- You choose how long Spokk waits before asking the same patient again.
Feedback request, a few hours after the appointment
Hi Sam, thanks for visiting Maple Street Dental today. How did we do? It takes about a minute: spokk.io/f/k2Rm7a Reply STOP to opt out
One reminder if there is no answer
Hi Sam, we would still love to hear how your visit went. Your answers go straight to our team: spokk.io/f/k2Rm7a Reply STOP to opt out
Google review invitation, after their feedback
Thanks for your feedback, Sam. If you have a minute, would you share your experience of Maple Street Dental on Google? spokk.io/f/k2Rm7a Reply STOP to opt out
Feedback
Private feedback from every patient
A short form by text or email. Answers go to owners and managers straight away, low ratings included, so someone can follow up the same day. Front-desk accounts can send requests without reading what patients wrote.
Questions you could ask
- How would you rate your visit today?
- Did we see you close to your appointment time?
- Did your dentist or hygienist explain everything before starting?
- How comfortable did you feel during your appointment?
- How clear was the cost before your treatment?
Patients can also rate the dentist or hygienist who looked after them. You see each rating on the response and in your export.
Maple Street Dental
How was your appointment?
Google reviews
Google reviews from every patient, and replies that protect them
Every patient gets the same invitation, with a draft built from their own words that they edit and post themselves. Spokk never posts reviews for anyone.
Ask after every appointment
Most patients visit twice a year. Asking every patient after every appointment, with a set gap before the same patient is asked again, keeps reviews steady instead of arriving in bursts.
Keep replies general
Thank the reviewer without mentioning treatment, appointments or anything only their dentist would know. "Thank you for the kind words, we will pass them on to the whole team" works for almost every review.
Answer the unhappy ones too
89% of consumers expect businesses to reply to reviews (BrightLocal, 2026). Invite an unhappy reviewer to call your practice manager, and take the details offline.
Replying to a review without confirming a patient
Says too much
“Thanks Sarah! So glad your crown fitting went smoothly. See you at your next cleaning!”
Safe to post
“Thank you for taking the time to write this. We will pass your kind words on to the whole team.”
Spokk suggests a general reply for every new Google review, and nothing posts until you approve it.
Good to know
Things dental practices should plan for
No procedure names in messages
Write "your appointment", not "your crown" or "your root canal". Texts and emails are not encrypted once they leave our systems.
Replies never confirm a patient
Even a kind reply should not mention what someone came in for. You approve every reply Spokk drafts, so check it says nothing about their visit.
Front desk sends, managers read
Reception can send feedback requests from their own account without seeing what patients wrote. Owners and managers see the feedback.
The Healthcare plan
What you get, and what we leave out on purpose
A focused plan your practice manager can explain to the team in five minutes, under a signed Business Associate Agreement.
Private patient feedback
A short form by text or email after each visit. Ratings, comments and clinician ratings land in your private dashboard, and low ratings reach your team straight away.
Google review invitations
Every patient gets the same invitation to review you on Google, whatever their rating, with an AI draft written from what they shared. Patients edit it and post it from their own account.
AI review replies
Spokk drafts replies to your new Google reviews for you to approve. Keep them general: a reply should never confirm that someone is a patient.
Automated texts and emails
Feedback requests and reminders go out on their own after each visit, at the times you choose.
Clinician ratings
Patients can rate the clinician who looked after them on the same form. You see each rating with the patient's feedback and in your export, for every location.
Front-desk accounts
Front-desk staff can send feedback requests without being able to read what patients wrote.
How your patients' information is protected
Separate, US-based hosting
Your account runs in Spokk's dedicated healthcare environment on Amazon Web Services in the United States, kept apart from Spokk's standard service, which never holds patient information.
Encrypted at rest and in transit
AES-256 encryption for the database, stored files, backups and logs, and TLS 1.2 or higher for all traffic over the internet.
Every access is recorded
Each view, change and export of patient feedback is logged: who, which record and when. The log cannot be edited and is kept for six years.
Only the data we need
Name, phone, email, contact preferences and consent, visit date and time, location and clinician. Never diagnoses, clinical notes, medications, insurance details, Social Security numbers or dates of birth from your systems. Patients under 18 can be skipped automatically.
Not on this plan
- Loyalty rewards
- Referral rewards
- Testimonials (video, image and text) and the Wall of Love
These market to patients or put patient stories on public pages, which HIPAA generally allows only with each patient's written authorization.
Our promise
Our promise to your practice
We set Spokk up with you, shape it around your practice, and refund you in full if it is not right.
60days
60-day money-back guarantee
Use Spokk with your real customers. If it is not right for your business, tell us within 60 days of your first payment and we refund what you paid, in full. No forms and no hoops.
- Full refund of what you paid
- Just ask by email or on a call
- No contract on monthly plans
- Cancel any time in settings
We would rather earn your business every month than hold you to a contract. If Spokk is not paying for itself, you should not be paying for Spokk.
We shape Spokk around your practice
Tell us how your practice works and we set Spokk up to match: your wording, your questions, your timing. Need a feature it does not have yet, or a connection to a system you already use? If it is within our ability and fits your BAA, we build it for you at no extra cost.
- Your patient texts, forms, questions and timing, set up with you on a call
- Custom features built for you, within your BAA
- Connections to the systems your practice already uses, within your BAA
- A real person who keeps adjusting it until it fits
We are flexible. If something does not fit how your practice works, tell us and we change it, and we keep working with you until you are happy.
Updates and new features are included too, as you would expect.
A short call to check the plan fits. No obligation.
From$249/month
Billed annually (from $2,988 a year). Your price depends on the features you choose and how many patients you see each month.
Custom features and integrations built for you at no extra cost, within your BAA.
Please do not load patient information into the standard free trial.
Getting started
Three steps, all with a person
- 1
Book a 15-minute call
We check the plan fits your practice and quote your price.
- 2
Sign the BAA and order form
Both are short, and both are signed before any patient information is shared.
- 3
Set up together
On a second call we set up how patients reach Spokk, your feedback form and your review invitation, and send your first requests.
FAQ
Questions dental practices ask
Can our front desk send requests without reading patient feedback?
How many Google reviews does a dental practice need?
What should a dentist write when replying to a Google review?
We already use practice management software. Can Spokk connect to it?
Is Spokk HIPAA compliant?
Will you sign a BAA?
How much does the Healthcare plan cost?
Is there a money-back guarantee on the Healthcare plan?
Can I try it with a free trial first?
Does every patient get asked for a review?
Which features are not on the Healthcare plan?
What patient information does Spokk keep?
Do you charge extra for custom features or integrations?
Hear from every patient, under a signed BAA
Book a 15-minute call. We check the plan fits your practice, quote your price and set it up with you.
We check the plan fits and quote your price on the call.